This idea is designed to encourage YOU to try new things, be adventuresome, get out of the proverbial box.
I have found that getting out of my comfort zone and trying new and different things can help me become more effective, build better relationships, and become more motivated. Perhaps the same will hold true for you.
In the podcast I share a few ideas that have helped me in one way or another. They include:
1) Try Google Desktop to improve efficiency
2) Comment on Blogs and Podcasts to improve name recognition
3) Tell people about your goals (I’d like to sit on a board of advisors for a privately held company)
Other ideas I did not get to include:
1) Write personal thank you notes to build stronger relationship
2) Learn to say "no" to non-revenue generating, or non-value producing activities (your time is too valuable)
I encourage you to share ideas that fit the mold of Do something radical. Eat yogurt with chopsticks, blindfolded. E-mail me with ideas at Rob@Zen2Wow.com. Or, post a comment on the podcast website.
Have a nice day!
-- Rob
Rob@EngelmanManagement.com or Rob@Zen2Wow.com
Podcasting at www.Zen2Wow.com.
]]>Normally I take one Zen 2 Wow idea and relate it to "Best Practices" for personal or professional growth. However, in the spirit of "CHANGE IS GOOD," I’ve deviated a bit for this episode. Today I take a topic (job transition) and share 7 Zen 2 Wow ideas.
Here are a 3 of the ideas I share in podcast:
1) On job hunting: first call people who have the authority to hire you.
2) Rehearse your elevator speech on any idea you are promoting Twenty seconds...GO
3) Business is what you do, not who you are
What other Zen 2 Wow ideas do you have for those in job transition? E-mail me with ideas at Rob@Zen2Wow.com. Or, post a comment on the podcast website.
Have a nice day!
-- Rob
Rob@EngelmanManagement.com or Rob@Zen2Wow.com
Podcasting at www.Zen2Wow.com.
]]>Episode 8 (Attitude of Gratitude) looks at Zen to Wow Idea #230 -- Cultivate an Attitude of Gratitude.
In preparation with the holiday season, how are you planning to share your appreciation and gratitude to your clients and associates?
This episode looks at 10 ways I have gone about saying thank you to my clients, friends, and associates including:
* Send a
* Make a Donation
* Use your Client’s Products
* Just Say Thank You
How else do you Cultivate an Attitude of Gratitude? E-mail me with ideas at Rob@Zen2Wow.com. Or, post a comment on the podcast website.
Smile and have a great day!
-- Rob
Rob@EngelmanManagement.com or Rob@Zen2Wow.com
Podcasting at www.Zen2Wow.com.
]]>I specifically address the following 5 ideas to consider as you set goals for 2007 and beyond.
1. Make Goals S.M.A.R.T.
2. Set Personal and Professional Goals
3. Create Short and Long-Term Goals
4. Use Goals to Set Priorities
5. Understand the Action Steps Needed to Achieve Your Goals
But, there is more to goal setting. So, with this in mind...here are 5 additional thoughts that should help your turn your goals into realities.
Post and /or Share Your Goals: Goals can be very personal. As such, we have a tendency to hide them in our heads or the bottom of a file cabinet. Watch your goals really come to life the minute you put them up on the bathroom mirror or share them with your associates. By openly sharing your goals, they are no longer abstract wishes, but rather concrete things that are very achievable.
Celebrate Your Victories: Accomplishing a goal, no matter how minor or trivial it may seem, marks a true level of achievement. Acknowledge your success and use it to gain momentum as you reach for the next goal.
Understand and Learn From the Goals You Did Not Reach: Much can be uncovered by missing a goal. Maybe you set the bar too high, or underestimated how long it would take you to reach your objective. Perhaps you found a flaw in an assumption you made while setting your goals. Whatever the case may be, missing a target can be a meaningful opportunity if you take the time to reflect as to what can go right in the future.
Update Your Goals: Goals can and should change over time. Economic conditions, competitive threats, and new business opportunities could all impact how you view your goals in both the short and long-term. Actively look at your goals each quarter and reevaluate where you want to head.
Get Accountability: Goals are important and should not be treated lightly. If you are serious about success, enlist the help of a trusted advisor or coach to hold you accountable for your actions and push you to achieve your goals. You will be glad you did.
Do you have other ideas / strategies about goal setting? Would you like to share your goals with me and / or other listeners? Post a message below, or send me an e-mail at Rob@EngelmanManagement.com.
May your days and nights be filled with WOW!
Rob Engelman
Podcasting at www.zen2wow.com
]]>This podcast is about effective communication -- particularly written communication. "Names" is a metaphor for "substance" while "Smiles" is a metaphor for "style." While the substance of our message is critically important, often time style gets overlooked.
This podcast shares ideas to consider before and during the writing process in order to ensure you are communicating for success.
A few ideas include:
* Know your audience
* Consider the medium
* Keep paragraphs short
* Test it
I look forward to hearing your thoughts and other ideas about effective communication. Post a message below, or send me an e-mail at Rob@EngelmanManagement.com.
May your days and nights be filled with WOW!
Rob Engelman
Podcasting at www.zen2wow.com
]]>This podcast is directed to anyone finding themselves in a "sales" role. Whether you sell to internal or external customers; sell a product or a service; new to sales or a seasoned veteran....Sales Roundup Podcast provides "can’t miss content" in an extremely fun and lighthearted manner.
Each week, Joe and Mike (the hosts) share their thoughts and experiences, as well as interview a sales expert and/or an author.
Check out the Episode 56 from Oct 23. I am interviewed about That Was Zen, This Is Wow.
OK...they call me Bob vs. Rob a couple of times. But hey...the content is still great. :-)
]]>The 90-minute program entitled Emerging Media: First, Break all the Rules - Again is part of the Chicago Association of Direct Marketing’s Bob Stone Education Days annual conference.
My panelists include
I am really looking forward to this event. Following is a description I have written for the program guide:
Podcasting, Blogging & Texting are not what they used to be - they are bigger, better and here to stay. Whether you focus in the B2B, B2C, B2G, or P2P space, this is a "can’t miss" opportunity to get real-life tips and ideas from a diverse panel of marketing practitioners who are successfully implementing new technology mediums to build strong customer relationships in a cost-efficient manner.
If you would like more information about the Bob Stone Days Event, please call met at 847-945-7573; e-mail me at rob@EngelmanManagement.com; of visit the CADM’s website at www.cadm.org (look under events).
-- Rob
Podcasting at www.zen2wow.com
]]>This concept refers to one of the most important, yet most overlooked, ways we communicate -- Listening.
In the podcast I....
a) ... define the difference between Hearing and Listening
b) ... explain why listening builds strong relationships
c) ... talk about what stops us from listening
d) ... share 5 ideas to become a better listener.
What would you recommend to someone who came to you looking for advice on becoming a better listener? Leave your comment below, or shoot me an e-mail at rob@engelmanmanagement.com
Have a great day.
- Rob
Podcasting at www.zen2wow.com
]]>Episode 5 (Study the Real Purpose) looks at Zen 2 Wow idea # 160 -- A coffee table should be judged by what your heels say. Study the real purpose of thoughts and things.
This concept refers to one of the most important, yet most overlooked, ways we communicate -- Listening.
In the podcast I....
a) ... define the difference between Hearing and Listening
b) ... explain why listening builds strong relationships
c) ... talk about what stops us from listening
d) ... share 5 ideas to become a better listener.
What would you recommend to someone who came to you looking for advice on becoming a better listener? Leave your comment below, or shoot me an e-mail at rob@engelmanmanagement.com
Have a great day.
- Rob
Podcasting at www.zen2wow.com
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The term "revolution" is really a metaphor for Marketing Plans. While I do believe that marketing plans are critical for the success of one’s business, they do not have to be big, elaborate, time consuming to create, or expensive to implement.
This episode reviews several elements of a marketing plan including:
1) Goals
2) Target Audience
3) Product or Service Definition
4) Tactical Ideas
5) Time Lines and Action Steps
6) Accountability
Here are a links to other articles I have written that talk about marketing plans:
http://www.pertinent.com/articles/marketing/engelmanM1.asp
http://www.tannedfeet.com/mkt_10mktg_plan.htm
http://www.engelmanmanagement.com/article7.asp
Another format I like is the SUREFIRE format to marketing plans:
Set SMART goals for the short and long-term
Uncover the needs of your target market
Reflect on the ways you solve client’s problems / pains.
Establish clear, concise messages
Formulate lists of activities to get your message out
Institute detailed action plans on a daily, weekly, monthly
Request accountability
Enjoy stepping up and taking a BIG SWING
Let me know what you think.
- Rob
The notion behind this idea is that we don’t do everything well. Inherently we know this, but we don’t always listen to ourselves. Typically, when we try to take on projects or assignments by ourselves, without the proper knowledge and/or technical skills, we could be setting ourselves up for failure.
I share a story about getting this podcast off the ground, as well as a "ah ha" moment I learned from on of my clients. Please share comments or other stories by clicking on the "comment" link below and to the right.
- Rob
Podcasting at www.zen2wow.com
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Here are new instructions for iTunes users to sign up for my podcast on a permanent basis
Sorry for the confusion.
Happy listening,
Rob Engelman
Podcasting at www.zen2wow.com
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iTunes users may subscribe to the show on a permanent basis by:
Please let me know if you have any questions.
Happy listening,
Rob Engelman
Podcasting at www.zen2wow.com
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Zen 2 Wow idea #230 simply states...Cultivate and attitude of gratitude. So, I just want to publicly thank several individuals who were particularly instrumental in helping me get Zen 2 Wow -- The Podcast up and running.
So, in no particular order...
1) Luria Petrucci (aka Cali Lewis at www.geekbrief.tv): Your story, guidance, inspiration, and suggestions (all while you should have been focused on your own packing) put the wheels in motion.
2) CC Chapman: We’ve never met, but your messages about consumer driven media on the Managing The Gray podcast (www.managingthegray.com) have been influential.
3) Ardath Berliant (www.contractcreatives.com): A little arm twisting goes a long way. Thanks for your friendship and support.
4) James Negley and Bruce Lorie (www.nsmedia.net): You were there when I needed someone to "hold my hand" and show me which buttons to push. Also, thank you to Terry for the voice over.
5) John Schwarberg and Rick Keith (www.iwsgroupinc.com): Thanks for providing a reality check and keeping me in line when I tired to go off course (more than once).
And to everyone else who has support me throughout this process -- May the Journey Continue.
Rob Engelman
Podcasting at www.zen2wow.com
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Point of View looks at how others view us. I talk about a banker who spends time talking about "dead presidents" vs. why a prospect should consider his bank. Plus, I toss out the idea of becoming a business doctor...
Finally...ask questions, lots of questions (listen to find out more)
If you have any questions, please feel free to e-mail me at rob@engelmanmanagement.com.
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Episode 1 is an introductory episode. Rob Engelman shares a little background and history about himself, his book (That Was Zen, This Is Wow), and his vision for the podcast.
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